the luxury of privacy & the celebrity vs. influencer paradox Mina Le・35 minutes read
Mina Le discusses fashion, media, and culture, highlighting The Row's anti-phone stance as elitist. Influencers influence fashion shows and marketing strategies, facing challenges of privacy, exclusivity, and societal expectations.
Insights The fashion brand The Row's decision to ban phones during their Paris Fashion Week show was seen as elitist and gatekeeping by critics, contrasting with the democratization of the fashion industry through phone use at shows. The tension between privacy and accessibility is evident in the fashion industry, with influencers playing a crucial role in going viral, making money, and launching successful businesses, while also facing backlash for setting boundaries and maintaining privacy. Get key ideas from YouTube videos. It’s free Summary 00:00
Influencers, Fashion, and Phone Bans: Industry Insights Mina Le discusses her channel focused on fashion, media, and culture, mentioning her current congestion due to allergies. The discussion shifts to the privilege of existing offline and the romanticization of solitary artists during Oscar campaigning. The fashion brand The Row made headlines for banning phones during their Paris Fashion Week show, providing notebooks instead. Critics viewed The Row's anti-phone stance as elitist and a form of gatekeeping in the fashion industry. The Olsen twins, founders of The Row, are known for their privacy, which extends to their brand's marketing strategies. Care/of offers personalized vitamin recommendations through a quiz, with Mina Le discussing her daily vitamin routine. The use of phones during fashion shows has democratized the industry, allowing wider access to exclusive events. Social media influencers like Sabrina Bahsoon have entered the high fashion space, drawing attention to the evolving role of influencers in the industry. The impact of influencers like Madeline Argy on fashion shows is quantified in terms of media impact value. Legacy high fashion brands may have more traditional marketing approaches, contrasting with the evolving influence of social media and influencers in the industry. 11:33
Influencers impact fashion, privacy, and technology trends. Influencers play a crucial role in going viral, making money, and launching successful businesses. New York Fashion Week often faces criticism for being dominated by influencers, with Paris and Milan being preferred by some. Some influencers at New York Fashion Week are seen as entitled and disinterested in the events. Instances of influencers causing controversy, like an Ariana Grande impersonator walking the runway, are often blown out of proportion. Many influencers at New York Fashion Week do not attend official shows but participate in related events. Influencers' followers may not differentiate between front row seats and other events, allowing brands to profit from their followings. Privacy and exclusivity are valued in various industries, like fashion and entertainment. Exclusive membership clubs, like the San Vicente Bungalows, prioritize privacy and discourage phone usage. Gated communities, like those in Hanoi, offer wealthy individuals private amenities but contribute to economic homogeneity. The use of technology, particularly screens, varies among different income levels and races, impacting social interactions and child development. 22:49
Celebrity Privacy and Marketing in Modern Society Privacy is a sought-after commodity regardless of income status, leading to admiration for celebrities who achieve it successfully. Some celebrities, like Justin Bieber and Shailene Woodley, claim not to own phones, relying on personal assistants for communication. Richer celebrities can afford drivers and chaperones, reducing safety concerns associated with not having a phone. Celebrities like Timothee Chalamet and Jacob Elordi have social media accounts but follow no one, creating an illusion of non-usage. The history of artists as solitary figures on a higher spiritual plane has evolved post-World War II with institutional support. Artists now must market themselves skillfully, with some resorting to visually appealing content to attract consumers. The romanticized notion of the solitary artist is contrasted with modern marketing tactics that question an artist's quality. Austin Butler's method acting and dedication to his craft have garnered both criticism and acclaim, showcasing the complexity of trying hard in the industry. Society rewards those who conform to certain norms, making it challenging for marginalized individuals to gain recognition. The human tendency to resent those who advocate for themselves too much stems from a historical need to maintain equal status within tribes. 34:08
Privacy Boundaries in Influencer World: Backlash and Bias Privacy boundaries in the influencer world can lead to backlash from followers who feel entitled to personal information, as seen with Emma Chamberlain and other influencers like Jenna Marbles, the Dolan Twins, and Elle Mills. Influencers like Troye Sivan and Conan Gray, transitioning from YouTube to music careers, faced less criticism for setting boundaries compared to lifestyle influencers, highlighting a gender bias and societal perception of prioritizing art over mental health. Maintaining privacy and mystique is challenging for artists who want to pursue art full-time, as the need for online presence often conflicts with personal boundaries. Celebrities are often perceived as having better taste and genuine support for brands compared to influencers, showcasing a halo effect around privacy and prestige in the fashion industry.