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Shark Tank US | Lori Greiner's Top 3 Biggest Deals

Sony Pictures Television・26 minutes read

Aaron Bruce presents Angel Lift, a facial lifting tool showing significant results in facial contouring and wrinkle reduction, seeking $500,000 for 10% equity. The Shop family, creators of Ruffle Butts, secure a deal with Lori for $600,000 for 9% equity, viewing her as the ideal partner for their company's growth.

Insights

  • Angel Lift, a facial lifting tool, has demonstrated significant success in reducing wrinkles and improving facial contouring, generating $3 million in sales with a profit of $1.2 million. The product, worn daily for 10-30 minutes, has a cumulative effect on the skin, appealing to both men and women with a retail price of $49.
  • The Shop family, founders of Ruffle Butts, secured a deal with Lori for $600,000 for 9% equity after initial offers from Barbara and Lori. Despite concerns over their extensive product range, the Shop family's confidence in Lori's compromise and partnership approach solidified the deal, highlighting the importance of finding the right investor for sustainable business growth.

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Recent questions

  • What is Angel Lift?

    A facial lifting tool combating aging.

  • What is the retail price of Angel Lift?

    $49

  • What is the investment sought by Ruffle Butts?

    $600,000 for 7% equity

  • What are the concerns expressed by the Sharks regarding Ruffle Butts?

    Concerns over 700 SKUs and rapid expansion

  • What was the final deal made with Ruffle Butts?

    $600,000 for 9% equity with Lori

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Summary

00:00

"Angel Lift: Facial Lifting Tool for Aging"

  • Aaron Bruce presents Angel Lift, a facial lifting tool seeking $500,000 for 10% equity.
  • Angel Lift aims to combat aging by using facial lifting strips worn under the skin.
  • The strips are worn for 10-30 minutes daily, similar to teeth whitening strips.
  • Angel Lift has shown significant results in facial contouring and wrinkle reduction.
  • The product generated $3 million in sales during a test market, with a profit of $1.2 million.
  • The strips have a cumulative effect on the skin, reacting to pressure similar to braces.
  • Maintenance wear is required after initial use to maintain results.
  • 30% of Angel Lift customers are men, with a retail price of $49.
  • Third-party clinical trials and QVC approval validate the product's effectiveness.
  • Despite successful sales, Aaron seeks a partner to enhance the brand and product, leading to a deal with Lori for $500,000 for 25% equity.

15:42

"Ruffle Butts Secures Deal with Lori"

  • The entrepreneurs, the Shop family, present their company, Ruffle Butts, seeking a $600,000 investment for a 7% equity stake.
  • Ruffle Butts started with baby bloomers and now offers a full clothing line for girls up to age six, with a boys' line called Rugged Butts.
  • They made $3.7 million in sales last year, projecting $4.5 to $5 million this year, and are profitable with no debt.
  • The Sharks express concern over their 700 SKUs and 5 million dollar business, cautioning against expanding too rapidly.
  • Barbara offers $600,000 for 12%, with $300,000 as a loan, while Lori offers $600,000 for 10% equity, wanting her investment back in 24 months.
  • The Shop family counteroffers with $600,000 for 8% equity, meeting halfway between Barbara and Lori's offers.
  • Lori then adjusts her offer to $600,000 for 9% equity, which the Shop family accepts, seeing her compromise as a sign of a good partnership.
  • The deal is made with Lori for $600,000 for 9% equity, as the Shop family believes she is the right partner for their business.
  • The Shop family feels confident in their decision, appreciating Lori's willingness to compromise and seeing her as the ideal partner for their company's growth.
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