10 minutes with Geert Hofstede on Individualisme versus Collectivisme 10112014

10 minutes with7 minutes read

Individualism and collectivism are contrasting societal values that originated as political ideologies, later evolving into personality psychology concepts in the 1960s. Individualistic societies prioritize self-care and competition, while collectivist societies value in-group harmony and implicit communication.

Insights

  • Individualism and collectivism are social constructs that shape societies differently, with individualist societies emphasizing self-care and competition, while collectivist societies prioritize group harmony and exclusion of out-groups.
  • Communication styles vary between individualist and collectivist societies, with the former favoring explicit details in low context communication, and the latter relying on implied meanings in high context communication.

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Recent questions

  • What are individualism and collectivism?

    Individualism prioritizes self-care, while collectivism values in-groups.

  • How do individualist and collectivist societies communicate differently?

    Collectivist societies use high context communication, while individualist societies use low context communication.

  • What is the significance of in-groups in collectivist societies?

    In collectivist societies, in-groups provide a sense of identity and support.

  • How do individualist and collectivist societies view competition?

    Individualist societies focus on competition, while collectivist societies prioritize harmony.

  • What is the role of individualism scores in societal comparisons?

    Individualism scores range from 0 to 100, with the US scoring highest.

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Summary

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"Individualism vs. Collectivism: Societal Values and Communication"

  • The terms individualism and collectivism originated in the 19th century as political ideologies with strong value connotations, later evolving into personality psychology concepts in the 1960s.
  • Individualism refers to societies where individuals have loose ties and prioritize self-care and immediate family, while collectivism involves strong in-groups like families, tribes, or villages.
  • In collectivist societies, people identify with the group, leading to exclusion of out-groups, while individualist societies focus on universalism and competition between individuals.
  • High context communication is prevalent in collectivist societies, where much is implied, while low context communication is typical in individualist societies, necessitating explicit details.
  • Individualist societies value confrontations as potentially beneficial, while collectivist societies prioritize harmony within the in-group to maintain strength; individualism scores range from 0 to 100, with the US scoring highest.
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