Selena Gomez Talks Getting ‘Mouthy’ on Instagram and Leading a Mental Health Focused Beauty Brand

TIME2 minutes read

Selena and Elise launched Rare Beauty with a focus on mental health, promoting self-acceptance and joy in the cosmetics industry. They prioritize building a brand known for its mission and impact, aiming to continue making a difference in beauty and mental health advocacy by sharing personal stories and fostering connections.

Insights

  • Rare Beauty, founded by Selena, prioritizes mental health advocacy in the cosmetics industry through products promoting self-acceptance and joy, alongside initiatives like the Rare Impact Fund supporting various organizations globally.
  • Selena and Elise are dedicated to Rare Beauty's mission of impacting mental health positively, utilizing social media for education and support while emphasizing the importance of openness, personal stories, and connections in mental health advocacy.

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Recent questions

  • What is Rare Beauty's mission?

    To promote self-acceptance and joy.

  • How does Rare Beauty support mental health?

    Through the Rare Impact Fund.

  • Why did Selena take a break from Instagram?

    For mental health reasons.

  • How does Rare Beauty utilize social media?

    To provide mental health resources.

  • What is the key to balancing mental health?

    Surrounding oneself with supportive individuals and being comfortable with solitude.

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Summary

00:00

Rare Beauty: Impactful Makeup for Mental Health

  • Selena launched Rare Beauty in 2020 with a focus on mental health, wanting to make a positive impact in the cosmetics world.
  • Elise, with a background in social impact, was drawn to Selena's vision for Rare Beauty due to its mission and the opportunity to make a difference.
  • The Rare Impact Fund, a nonprofit associated with Rare Beauty, has raised over $13 million since its launch, supporting 26 organizations globally.
  • Selena emphasizes creating makeup products that promote self-acceptance and joy, naming them to uplift users without conforming to unrealistic beauty standards.
  • Selena took a four-year break from Instagram for mental health reasons, finding it rewarding and more humanizing.
  • Rare Beauty leverages social media to provide mental health resources and educational content, recognizing its impact on young people.
  • Rare Beauty's team responds to social media comments by providing crisis lines and expert resources, aiming to support those in need.
  • Selena's openness about her bipolar diagnosis has been freeing, allowing her to understand and manage her mental health without shame.
  • Selena and Elise express commitment to Rare Beauty's future, focusing on the brand's mission and impact fund, with exciting plans ahead.
  • Selena and Elise prioritize building a brand known for its mission and impact, aiming to continue making a difference in the beauty industry and mental health advocacy.

16:44

"Supportive relationships and solitude for mental health"

  • Balancing mental health involves two key aspects: surrounding oneself with supportive individuals who uplift and being comfortable with solitude to recharge. Sharing personal stories and vulnerabilities can lead to stronger connections and support, emphasizing the power of opening up and finding common ground with others.
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