Kris Jenner And The Business of The Kardashians
The Wall Street Journal・2 minutes read
The success of the Kardashian family show stems from its unscripted reality, diverse appeal, and involvement in various business ventures, with Kim Kardashian leading in social media marketing and product decisions with a focus on family values.
Insights
- The Kardashian family's success is rooted in their unscripted portrayal of real-life events, resonating with viewers across diverse age groups due to relatable life stages depicted.
- Kim Kardashian's proficiency in social media marketing, actively engaging fans in product decisions, contributes significantly to the family's positive image and successful business ventures, showcasing the power of authentic engagement and dedication.
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Recent questions
Why is the family's reality show successful?
Due to its unscripted nature and real-life events.
What are the family's key business ventures?
Fashion lines, fragrances, and more.
How do the daughters contribute to the family's success?
By designing clothing lines and managing businesses.
What sets Kim Kardashian apart in marketing?
Excelling in social media marketing and involving fans in product decisions.
How does the family counter criticism?
By focusing on family values and hard work.
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Summary
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"Family's Success in Reality TV Business"
- Season 7 premiere had 3 million viewers, up 16% from the previous year.
- The family's appeal lies in the diverse age groups and relatable life stages of its members.
- The show's success stems from its unscripted nature, showcasing real-life events.
- The family's business ventures include fashion lines, fragrances, and more.
- The daughters are heavily involved in designing their clothing lines and managing their businesses.
- The family's success is attributed to hard work, dedication, and attention to detail.
- Kim Kardashian excels in social media marketing, involving fans in product decisions.
- The family's positive image and work ethic counter criticism, focusing on family values and hard work.
