What is this Expectation Shift called? It's Pretty Damn Powerful
Anders Larsson・1 minute read
The YouTube speaker promotes the Le Ander marketer platform's 15-day Business Builder Challenge for $7, emphasizing its value and effectiveness in empowering participants and reducing negative feedback. The $7 price point is used to lower resistance and encourage additional purchases, advocating for a shift towards high-value delivery over low expectations in business strategies.
Insights
- The $7 15-day Business Builder Challenge on Le Ander marketer is designed to provide substantial value, aiming to overcome buyer resistance and lead to additional sales of complementary products.
- Emphasizing the shift from low expectations to high-value delivery, the speaker likens the $7 challenge to buying a Lamborghini at a bargain price, highlighting the strategic importance of offering exceptional value to customers to drive business success.
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Recent questions
What is Le Ander marketer?
A training platform for online business coaching.
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Summary
00:00
"Online Business Coaching: $7 Challenge Success"
- The speaker runs a YouTube channel coaching people on starting online businesses, utilizing a training platform called Le Ander marketer.
- The platform offers a 15-day Business Builder Challenge for $7, providing significant value according to successful users.
- The $7 price point aims to reduce buyer resistance and encourage further purchases of backend products.
- The challenge's effectiveness leads to increased empowerment and action among participants, minimizing refund requests and negative reviews.
- The speaker suggests a concept of a shift from low expectations to high value delivery, akin to purchasing a Lamborghini for $7, proposing it as a smart business tactic.
