R2, R3, R3X Revealed | Rivian
Rivian・3 minutes read
RJ, founder and CEO of Rivian, focuses on creating adventurous and safe vehicles that inspire exploration for generations, emphasizing community-building and sustainability. The new R2 vehicle offers innovative storage solutions, a comfortable interior, and various drivetrain options, starting at a price of $45,000.
Insights
- Rivian's core mission revolves around creating products that inspire exploration and adventure for future generations, with a focus on safety, performance, and continuous improvement based on user feedback.
- The introduction of the R2 vehicle showcases Rivian's commitment to innovation and sustainability, featuring a spacious interior, advanced storage solutions, a large cylindrical battery pack integrated into the vehicle's structure, multiple drivetrain options, high-level self-driving capabilities, and a starting price of $45,000, reflecting the brand's dedication to providing a versatile and exciting driving experience.
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Recent questions
What is Rivian's core mission?
To keep the world adventurous forever.
What is the R2 vehicle's unique feature?
Spacious interior with innovative storage solutions.
What is Rivian's approach to vehicle improvement?
Continuous improvement through in-house technology platform.
How does Rivian contribute to sustainability?
Investing in renewable energy projects.
What is the starting price for the R2 vehicle?
$45,000.
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Summary
00:00
Rivian: Innovating Adventure with Sustainable Vehicles
- The founder and CEO of Rivian, RJ, expresses gratitude for the support and introduces the company's core mission of keeping the world adventurous forever.
- Rivian's product decisions, strategy, and team structure are all centered around the idea of creating products that inspire exploration and adventure for generations to come.
- The R1 product line, including the R1T truck and R1S SUV, prioritizes performance, capability, and safety, aiming to be the safest vehicles in the world.
- Rivian has developed a technology platform in-house to continuously improve their vehicles over time, incorporating feedback from owners to enhance features and software.
- The company aims to build a community of users who are inspired by their products and are oriented towards an optimistic future, fostering a movement around their brand.
- Rivian not only focuses on creating innovative products but also on building physical spaces like community centers and service infrastructure to support their customers.
- The company is also investing in renewable energy projects to offset the environmental impact of their vehicles, aiming to create over 7 billion miles of renewable energy by 2030.
- Rivian introduces the R2, a new vehicle that combines capability, performance, utility, and storage in a compact design optimized for adventures.
- The R2 features a spacious interior with innovative storage solutions, including a large front trunk, fold-flat seats, and an open-air experience with rear glass that opens.
- The vehicle's interior design emphasizes comfort and functionality, with features like haptic feedback scroll wheels, multiple glove boxes, and practical storage solutions like a water bottle holder and flashlight in the doors.
18:23
"Rivian R2: Electric Vehicle Innovation and Performance"
- The R2 vehicle is built around a 4695-cell cylindrical battery pack, larger than the current R1 model.
- The battery pack is integrated into the vehicle's structure, forming the floor of the vehicle.
- The R2 drivetrain includes single motor rear-wheel drive, dual motor all-wheel drive, and tri-motor variants, with the fastest variant reaching 0-60 mph in under 3 seconds.
- All motor combinations can achieve over 300 miles in range.
- Emphasis is placed on vehicle dynamics, ensuring an exciting on-road experience and off-road capability while maintaining everyday usability.
- The R2 features vertically integrated electronics and advanced sensors for high-level self-driving capabilities.
- The starting price for the R2 is $45,000, with reservations available.
- The R3 model is a crossover vehicle that embodies the brand's values, offering maneuverability, spaciousness, and platform flexibility.




