Lakuin Ini Untuk Dapetin 100 Juta Pertama di 2023 - Part 1

Timothy Ronald2 minutes read

The speaker shares personal experiences and insights on starting a marketing agency to increase income, emphasizing the importance of learning marketing skills and understanding finance. Selling services through an agency is recommended over products, focusing on high-value services like performance marketing, targeting MSMEs, convection factories, and schools to offer measurable results and maximize success.

Insights

  • Starting a marketing agency is lucrative due to its potential for recurring monthly income, with a focus on offering services over products for simplicity and profitability.
  • Developing marketing skills, understanding finance, and concentrating on high-value services like performance marketing are crucial steps in creating a successful agency, with a specific emphasis on Facebook Ads for beginners.

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Recent questions

  • How can I increase my income?

    By starting a marketing agency.

  • What skills are essential for creating a successful marketing agency?

    Marketing, copywriting, finance, and accounting skills.

  • Why is it recommended to focus on one niche when starting a marketing agency?

    To avoid industry confusion and maximize success.

  • How can I find clients for my marketing agency?

    By compiling a list of potential leads and making numerous calls.

  • What are the benefits of hiring a marketing agency over in-house marketing teams?

    Expertise and creativity in marketing services.

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Summary

00:00

"Building a Profitable Marketing Agency: Insider Tips"

  • The speaker shares insights on increasing income through creating a marketing agency, based on personal experience.
  • Starting a marketing agency is highlighted as a lucrative business due to its potential for recurring monthly income.
  • The speaker transitioned from selling goods to offering marketing services after finding success with selling pomade online.
  • Learning marketing skills, including copywriting, was crucial in the speaker's journey towards creating a successful marketing agency.
  • The speaker emphasizes the importance of understanding finance and accounting to avoid mistakes in business operations.
  • Selling services through an agency is recommended as a simpler and more profitable option compared to selling products.
  • The benefits of hiring a marketing agency over in-house marketing teams are explained, emphasizing the expertise and creativity agencies offer.
  • The process of starting a marketing agency involves choosing a name, selecting services to offer, and focusing on high-value services like performance marketing.
  • The speaker encourages beginners to focus on Facebook Ads as a specific service due to its measurability and demand in the market.
  • Creativity, copywriting skills, and understanding the customer journey are highlighted as essential elements in creating successful marketing campaigns.

09:51

Effective Marketing Strategies for Small Businesses

  • Enzymes are not necessary for beginners; a cheap camera suffices for creating videos.
  • Target market for the agency was MSMEs, convection factories, and schools.
  • Offered to double clients' turnover for a 20% fee, emphasizing measurable results.
  • Advised focusing on one niche to avoid industry confusion and maximize success.
  • Recommended exploring various industries to identify personal strengths and passions.
  • Detailed a strategy for finding clients through Instagram and Google Maps.
  • Suggested compiling a list of potential leads and making numerous calls to secure clients.
  • Emphasized the importance of delivering on promises to generate word-of-mouth referrals.
  • Encouraged networking at events and seeking referrals from friends and family discreetly.
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