How I Built A $6.5 Billion App Called Duolingo | Founder Effect

CNBC Make It2 minutes read

Luis von Ahn founded Duolingo, focusing on free language education through technology, and prioritizes a positive work environment by ensuring respectful hiring practices. His success and wealth from several ventures have been driven by a focus on creating a happy workplace, in contrast to his own experiences of stress and unhappiness at Carnegie Mellon.

Insights

  • Luis von Ahn, the founder of Duolingo, emphasizes the significance of fostering a positive work environment by implementing innovative hiring practices, like using driver feedback to assess potential executive hires, to cultivate a respectful and harmonious atmosphere within the company.
  • Despite his immense success and wealth, Luis von Ahn's focus on creating a happy workplace stems from his early experiences, including learning English in Guatemala, witnessing family business tensions, and excelling academically, showcasing his commitment to ensuring a positive and egalitarian culture at Duolingo.

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Recent questions

  • How did Luis von Ahn prioritize a positive work environment?

    By implementing unique hiring practices and valuing employee behavior.

  • What impact did Lewis's early English proficiency have on his future?

    It significantly impacted his future opportunities.

  • How did Lewis ensure a positive workplace environment at Duolingo?

    By focusing on egalitarian culture and unique hiring practices.

  • What led Lewis to shift his focus from math to creating profitable businesses?

    Witnessing tension in his family's candy business and academic recognition.

  • How did Lewis von Ahn's technology impact millions of users daily?

    By creating innovative solutions like Recaptcha and Duolingo.

Related videos

Summary

00:00

"From Recaptcha to Duolingo: Luis's Journey"

  • Carnegie Mellon is known for being an excellent university but is described as a stressful and unhappy place.
  • The decision was made by Severin and Lewis to ensure their company would be a happy place, regardless of the circumstances.
  • By the age of 24, Lewis had become a millionaire multiple times over, with his technology being used by millions daily.
  • Lewis pays his drivers to provide feedback on potential executive hires to eliminate toxic personalities.
  • Lewis made $42,000 weekly digitizing copies of The New York Times, raised $183 million in outside investment, and achieved a $6.5 billion valuation after Duolingo went public in June 2021.
  • Lewis, originally from Guatemala, learned English early on, which significantly impacted his future opportunities.
  • Lewis's formative moments included witnessing tension in his family's candy business and a recruiter from Duke University recognizing his academic talent.
  • Lewis moved to the U.S. to attend Duke University, excelling academically, but shifted focus from math to creating profitable businesses.
  • Lewis created Recaptcha, sold it to Google, and was awarded the MacArthur Fellowship in 2006.
  • Duolingo was founded by Lewis and Severin, focusing on teaching languages for free using technology to democratize education.

13:10

"Duolingo's Egalitarian Workplace Culture in Guatemala"

  • Duolingo promotes an egalitarian culture, contrasting with the hierarchical dynamics observed in Guatemala, emphasizing the importance of fostering a happy workplace environment.
  • Lewis, the founder, prioritizes creating a positive work environment by implementing unique hiring practices, such as evaluating how potential employees treat drivers during interviews, aiming to maintain a respectful and harmonious atmosphere within the company.
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