Expert Jeweler Johnny Dang Shows Off His Insane Jewelry Inventory | GQ

GQ8 minutes read

Johnny Deng, also known as the King of Bling, started his own custom jewelry business in Houston in 1996, specializing in personalized pieces for hip-hop artists and creating unique grills for rappers like Quavo and Travis Scott with quick turnaround times. His craftsmanship is evident in intricate pieces like a $100,000 grill adorned with almost 10,000 diamonds, showcasing his attention to detail and dedication to his craft as a favorite among rapper clientele.

Insights

  • Johnny Deng, the King of Bling, established his jewelry business in Houston by starting small at flea markets and gradually expanding to cater to hip-hop artists, showcasing his entrepreneurial journey from humble beginnings to high-profile clientele.
  • Deng's reputation among rappers is built on his swift production of custom jewelry, particularly grills, with a unique touch of personalization and intricate craftsmanship, emphasizing his ability to meet the demands of the industry with exceptional quality and efficiency.

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Recent questions

  • Who is Johnny Deng?

    Johnny Deng is a jewelry maker.

  • What is Johnny Deng known for?

    Johnny Deng is known for making custom jewelry.

  • Where did Johnny Deng start his business?

    Johnny Deng started his business in Houston.

  • What sets Johnny Deng apart from other jewelers?

    Johnny Deng's quick turnaround time sets him apart.

  • What is one of Johnny Deng's most intricate pieces?

    One of Johnny Deng's intricate pieces is a $100,000 grill.

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Summary

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"King of Bling: Custom Jewelry for Rappers"

  • Johnny Deng, known as the King of Bling, learned jewelry making from his father and grandfather in Vietnam, leading him to start his own business in Houston in 1996.
  • He began by working in flea markets and jewelry repairs, eventually opening his own workshop and shop in Southside Houston, specializing in custom jewelry for hip-hop artists.
  • Deng's entry into making grills for rappers like Quavo, Travis Scott, and others came from a request to add diamonds to permanent grills, leading him to create unique and personalized pieces for his clients.
  • His quick turnaround time, with pieces finished in 2-3 days, sets him apart from other jewelers who may take longer, making him a favorite among his rapper clientele.
  • Deng's craftsmanship is showcased in intricate pieces like a $100,000 grill with almost 10,000 diamonds, demonstrating his attention to detail and dedication to his craft as the King of Bling.
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