Corporate America's Desperate Race To Trademark... Everything
How Money Works・2 minutes read
Trademarking common words can lead to legal battles, with Facebook successfully trademarking "face." Patents protect new inventions for 20 years, copyrights last 70 years after death, while trademarks combine benefits, lasting indefinitely with renewal every decade. AI technology complicates trademarking, impacting small businesses and creating legal grey areas for logos.
Insights
- Trademarks are essential for safeguarding business assets, lasting indefinitely and requiring renewal every 10 years, offering a unique blend of patent and copyright protections.
- The rise of AI technology accelerates trademark issues, as AI-generated content may inadvertently infringe on existing trademarks, necessitating companies to establish robust trademark portfolios to navigate legal complexities effectively.
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Recent questions
How long does a patent protect inventions?
20 years
What do trademarks protect in a business?
Branding elements
How long do copyrights last for creative works?
70 years after creator's death
What is the significance of trademarks in business?
Add value and protect assets
How do large tech companies use patents and trademarks?
Legal competition weapons
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