13 Things To Remove From Your Website Immediately
Orbit Media Studios・13 minutes read
Andy from Orbit Media shares 13 website elements to remove for better results, including vague headlines, generic navigation labels, and homepage slideshows. He suggests replacing stock photos with authentic images, moving social media icons to the footer, and integrating testimonials throughout the website for enhanced credibility.
Insights
- Vague homepage headlines should be replaced with clear, descriptive business names or categories to improve website visibility and user understanding.
- Utilizing authentic images instead of stock photos and integrating testimonials throughout the website can establish credibility and foster genuine connections with visitors, enhancing user experience and engagement.
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Recent questions
How can I improve my website for better results?
By removing vague homepage headlines, using specific navigation labels, avoiding generic subheads, eliminating homepage slideshows, using authentic images, moving social media icons to the footer, removing unnecessary dates on blog posts, breaking up long paragraphs, replacing press releases with engaging stories, minimizing PDF files, integrating testimonials throughout the site, replacing email links with contact forms, and utilizing thank you pages effectively.
What are some common mistakes to avoid on websites?
Common mistakes to avoid on websites include vague homepage headlines, generic navigation labels, using the word "Solutions" in subheads, having homepage slideshows with multiple slides, using stock photos of people, placing social media icons in the header, displaying dates on blog posts unnecessarily, having long paragraphs of text, using press releases instead of engaging stories, relying heavily on PDF files, hiding testimonials on a separate page, using email links instead of contact forms, and having dead ends on the site.
How can I make my website more engaging?
To make your website more engaging, consider using clear and descriptive business names or categories for homepage headlines, specific and keyword-focused navigation labels, meaningful subheads, authentic images, moving social media icons to the footer, breaking up content into shorter paragraphs, using formatting tools like bullet lists and subheads, integrating testimonials throughout the site, replacing email links with contact forms, and utilizing thank you pages effectively.
What is the importance of authentic images on a website?
Authentic images on a website are important as they help establish a genuine connection with visitors, making the site more relatable and trustworthy. By using authentic images, you can enhance the user experience, improve engagement, and create a more personalized and inviting online environment for your audience.
Why should social media icons be moved to the footer of a website?
Social media icons should be moved to the footer of a website to avoid distracting visitors from the main content and encourage them to explore the site further before leaving. Placing social media icons in the footer ensures that they are accessible but not overpowering, allowing visitors to focus on the primary information and offerings of the website first.
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Summary
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Improve Website Results: Remove These 13 Items
- Andy from Orbit Media has been involved in website projects for over 23 years and shares 13 things to remove from websites for better results.
- The first thing to remove is vague homepage headlines, replacing them with clear, descriptive business names or categories.
- Generic navigation labels should be made more specific and keyword-focused to help visitors find relevant content easily.
- Subheads should avoid using the word "Solutions" and instead be meaningful and specific to improve readability and keyword optimization.
- Homepage slideshows with multiple slides are discouraged as they often lead to low engagement rates.
- Stock photos of people should be replaced with authentic images to establish a genuine connection with visitors.
- Social media icons, especially in the header, should be moved to the footer to avoid distracting visitors and encouraging them to leave the site.
- Dates on blog posts should be removed unless necessary for a news content strategy to prevent content from appearing outdated.
- Long paragraphs should be avoided, with content broken up into shorter paragraphs and using formatting tools like bullet lists and subheads for better readability.
- Press releases should be replaced with engaging stories on the website to provide more value and improve user experience.
- PDF files should be minimized as they are not search-friendly, accessible, or easily shareable compared to HTML content.
- Testimonials should be integrated throughout the website rather than hidden on a separate page to enhance credibility and social proof.
- Email links should be replaced with contact forms for better tracking, reliability, and spam prevention.
- Dead ends on websites, like thank you pages, should be utilized to offer additional content or conversion opportunities to keep visitors engaged and informed.
